Frequently Asked Questions about Search Engine Optimized
Websites & SpeedWebsiteDesign.com...
Question: What is SEO or search engine optimized websites?
Answer: SEO is an acronym for "search engine optimized" or
"search engine optimization." Google, Yahoo and MSN are the three most popular search engines, but Google accounts
for about 75% of all online searches made. To have a search engine optimized website means that each page of your
site features certain keywords or keyword phrases that are relevant to the type of product or service you are
selling. The way those keywords are presented on your site is extremely important as far as how search engine
friendly your site will be, or how visible it will be to potential customers. This means that if your site is
search engine optimized and you are selling widgets, and someone types the word "widget" or "buy widgets" or
"buy cheap widgets" into any search engine, then it would be your site that comes up near the front of their search
results, thus bringing you quality relevant traffic that results in more sales.
Question: What is the difference between organic or natural
traffic and pay-per-click advertising?
Answer: The terms 'organic traffic' or 'natural traffic' are
synonymous and merely mean that the visitors to your site are coming due to the words they typed into a search
engine. PPC or pay-per-click advertising is paid-for search engine traffic meaning that merchants pay for ads with
the hopes that people will click on them during their searches and come to your website. Organic (or natural)
search engine traffic is the most high quality traffic you can get because these are people that are doing searches
specific to what your website is about (i.e. what you are selling). Pay-per-click advertising can be very expensive
but organic traffic is free and highly targeted.
Question: Do you use flash on your
websites?
Answer: Rarely, and if we do, its used sparingly to call
attention to a "special offer" designed to increase your sales. If you want flash then honestly
we probably aren't the right people to build your site. Flash really slows down the loading of a website into
your visitors browser. There is much research to prove that flash causes a high rate of abandonment
because no one wants to wait around for a slow loading website. However, video can be excellent for
increasing sales as long as it is built into the site in a way that does not appreciably slow the site
down.
Question: Why do you use the term
"fast" to describe your websites, or the word "Speed" in the name of your domain
SpeedWebsiteDesign.com?
Answer: As described in the previous answer, we use the
terms fast and speed because our sites load quickly. We also use those terms because we can, in most
cases, have your site done very quickly.
Question: Can I see some examples of your work?
Answer: This site was obviously created by us, but you can see a
few more examples of our work here. Please
understand that confidentiality agreements with some of our customers, prohibit us from showcasing their
websites here.
Question: Who are you?
Answer: Speed Website Design is a San Diego based
business. Among other projects, we build websites for ourselves and customers around the world. Many of our
sites rank well for the keywords they target. Experience in sales and marketing has taught us that building
sites with direct response features that increases sales is much more important than an "empty" flashy or
pretty site that no one ever see's because it doesn't rank well with search engines. If you
want a website that gets found and increases sales, then we are probably the right ones for your
project.
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